Read MoreRead More
It has been little more than one year since the liability shift began on October 1st, 2015, where merchants would be liable for fraudulent activity in their stores, as opposed to credit card companies. And since then, small and large businesses alike have made the switch to EMV. Here is a look at some of what the transition has been able to accomplish, along with some of the challenges we continue to work through:
The Main Accomplishment: The main goal was to take a bite out of fraud, and so far, the switch to chip-enabled cards is doing just that. Mastercard, for example, in a press release last month, noted a 54% decrease in fraud between April 2015 and April 2016.
We do have a few areas where we continue to work on improving, and they include:
Overall, we are making strides towards eliminating fraud in the United States, chiefly thanks to the merchants and consumers. We will continue to work on these items to ensure a better transition. To learn how COCARD can work with your company to ease the transition from stripe cards to chip-enabled cards, call us today at 1-800-317-1819.Read MoreRead More